Many call her "the soul of popfolk", others - "the singer of the people". She sings some of the biggest hits in the new Bulgarian music. She sets new standards, focusing on provocative and conversational as well as poetic, multi-layered lyrics. Her songs are addressed to specific addressees, lacking empty verbiage and rhymes.

Live music is performed by a mini band consisting of a keyboard player - Rumen Radoynov and the bouzouki player Stoyana. Each of their performances turns into a memorable party and emotion. Her vast repertoire of all kinds, suitable for all occasions, makes Ivana and her mini-band desirable guests at concerts, weddings, hometown celebrations, private and corporate parties.